Cómo crear una suscripción de prueba pagada


Estudio de caso: cree un plan de precios para una suscripción para tener un precio inicial (es decir, un precio de inicio) y una cantidad recurrente que difiera.

¡Tenga en cuenta!
Las promociones/descuentos se pueden utilizar en algunos casos, pero no todos. No funciona para pedidos de PayPal (Infusionsoft no captura los detalles de la tarjeta de crédito para facturar la orden de compraventa).

Descripción general de alto nivel:
   - Cree dos productos separados, uno para la cantidad inicial como una sola compra y el otro solo para una suscripción.
   - Configurar la automatización que crea una orden de suscripción. Dos maneras de hacerlo: conjunto de acciones de la campaña o acción de compra.

Instrucciones paso a paso

1 - Crear dos productos diferentes

 - El primer producto será para un producto de una vez con "tasa única" (es decir, 7 días de prueba por $ 7) ¿No sabes cómo crear un producto?

 - El segundo producto será su suscripción por la cantidad recurrente (es decir, $ 49 de pago mensual después de 7 días de prueba).

2 - Método de constructor de campaña

Comience creando un conjunto de acciones
      - Navegue hasta Marketing> Configuración> Conjunto de acciones.
      - Haga clic en Agregar un botón de conjunto de acciones.
      - Dar a su conjunto de acción un nombre que hace referencia a lo que usted hace.
      - Seleccione Crear y Ordenar en el menú desplegable.
      - Haga clic en el vínculo Guardar esta acción.
      - Escriba el nombre del producto de suscripción creado en el paso 1 y, a continuación, haga clic en Agregar.
      - Cambie los "días de prueba gratis" al retardo deseado para esta suscripción para comenzar a facturar (por ejemplo, para una prueba de 7 días de $ 7, establezca días de prueba gratuita en "7").

Crear una campaña
      - Comience la campaña con un Objetivo de compras. Configure el objetivo en el primer producto o en el producto inicial.
      - Crear una nueva secuencia de campañas.
      - Arrastre el fragmento "Conjunto de acciones (legado)" desde la ficha Proceso.
      - Seleccione el conjunto de acciones creado en pasos anteriores.
      - Establecer todos los elementos en la campaña y publicar.

3 - Pasos para el método de acción de compra
      - Cree una Acción de Compra Específica del Producto para un producto de compra único. Recuerde crear esta acción de compra para el producto inicial o el primer producto.
      - Seleccione la acción para "Crear una orden" y haga clic en "Guardar esta acción".
      - Escriba el nombre del producto de suscripción y haga clic en el botón "Agregar".
      - Cambie los "días de prueba gratis" al retardo deseado para esta suscripción para comenzar a facturar (es decir, para una prueba de 7 días de $ 7, establecer días de prueba gratuita en "7").


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