Informes de rendimiento de la campaña
Introducción
Después de publicar una campaña, tendrá acceso a informes de rendimiento. El informe de rendimiento le permite evaluar la eficacia de su campaña en Campaign Builder. Le permite ver el rendimiento de su campaña a un nivel "macro" y luego cavar en piezas específicas de marketing (como correos electrónicos) con el fin de ver lo bien que están realizando.
Instrucciones paso a paso
1 - Haga clic en la ficha Rendimiento de una campaña
2 - Vista activa vs. vista histórica
Tenga en cuenta la lista desplegable Ver. Active View es lo que está sucediendo ahora, mientras que las vistas Históricas muestran el rendimiento durante un período de tiempo específico, ya sea las últimas 24 horas o los últimos 30 días. Puede hacer clic en el botón de actualización en cualquier momento para obtener la información más reciente.
3 - Contactos activos vs en cola
El número azul representa los contactos activos. Un contacto se considera "activo" si actualmente se está comercializando activamente en la secuencia de la campaña. Un contacto activo aún no ha recibido todos los correos electrónicos en una secuencia de campaña.
Los números naranja representan contactos "en cola". Un contacto en cola ha recibido todos los correos electrónicos en una secuencia y ya no espera más contenido. En el ejemplo siguiente, hay 2 contactos activos que se comercializan actualmente en la secuencia de seguimiento de EcoPaint.
Tenga en cuenta que cuando se pasa el ratón sobre una secuencia, aparece un icono de persona. Haga clic en este icono para ver una lista de todos los contactos activos en esta secuencia.
Para ver los contactos en cola, simplemente cambie el filtro para que solo vea los contactos "en cola" haciendo clic en el botón Editar Criterios / Columnas y cambiando el estado a cola.
Pro-Tip!
Tenga en cuenta que al ver contactos en una secuencia de campaña, el informe siempre mostrará por defecto los contactos "activos" en primer lugar, a menos que especifique manualmente "cola".
4 - Informes de rendimiento de la campaña
Haga doble clic en cualquier secuencia de su campaña para ver más detalles. Tenga en cuenta que habrá un mensaje a la derecha que le pide que cambie a una de las opciones de vista histórica antes de ver cualquier estadística de correo electrónico. Echemos un vistazo a los últimos 30 días.
Cada correo electrónico en esta secuencia está representado por una tarjeta en el lado derecho de la página. Podemos ver rápidamente la tasa de apertura, haga clic en la tasa y opt-outs para cada correo electrónico en esta secuencia. Esta información nos puede ayudar a determinar qué correos electrónicos funcionan bien y qué correos electrónicos deben ser mejorados.
El título de cada tarjeta coincide con el nombre del correo electrónico en la secuencia. En el ejemplo anterior, el título del correo electrónico es "EcoPaint - Intro"
ProTips!
Si hace clic en una tarjeta, resaltará en qué lugar de la secuencia vive el correo electrónico. Y viceversa, haga clic en un correo electrónico y se resaltará la tarjeta. Esto facilita encontrar la información que está buscando para tomar decisiones de marketing informadas.
hey there and thanks for your info – I’ve certainly picked up anything new from proper here. I did however experience some technical points the use of this web site, as I experienced to reload the web site a lot of times previous to I may just get it to load properly. I have been puzzling over if your web hosting is OK? Now not that I am complaining, however sluggish loading circumstances times will very frequently affect your placement in google and can harm your high quality score if ads and ***********|advertising|advertising|advertising and *********** with Adwords. Well I’m adding this RSS to my e-mail and can glance out for a lot extra of your respective interesting content. Ensure that you replace this once more soon..
Helpful information. Lucky me I discovered your site unintentionally, and I’m surprised why this twist of fate didn’t happened in advance! I bookmarked it.
Nice weblog right here! Additionally your site loads up
very fast! What web host are you the use of? Can I get your affiliate link to your
host? I wish my web site loaded up as fast as yours lol
I am regular reader, how are you everybody? This piece of writing posted at this web
site is actually nice.
I’ve been exploring for a little for any high-quality
articles or blog posts on this sort of area . Exploring
in Yahoo I finally stumbled upon this site. Reading this
information So i am glad to convey that I have an incredibly good uncanny feeling I discovered
just what I needed. I such a lot for sure will make sure to don?t omit this web
site and provides it a look on a continuing basis.
I used to be able to find good information from your blog posts.
Yes! Finally something about ps4 games.
Fantastic items from you, man. I’ve take into account your
stuff previous to and you’re just extremely wonderful. I actually like what you’ve acquired right here, certainly like what you’re saying and the best way by which you say it.
You are making it enjoyable and you continue to care for to stay it wise.
I can’t wait to learn much more from you. That is really a terrific web site.
Appreciate the recommendation. Let me try
it out.
Peculiar article, just what I wanted to find.
I was able to find good information from your articles.
I like the valuable information you supply for your articles.
I will bookmark your weblog and test again right here regularly.
I’m rather certain I will be told plenty of new stuff proper right here!
Good luck for the following!
Woah! I’m really loving the template/theme of this site.
It’s simple, yet effective. A lot of times it’s challenging to get that «perfect balance» between superb usability and visual appeal.
I must say you have done a awesome job with this. Additionally, the blog loads extremely
quick for me on Chrome. Excellent Blog!
Very rapidly this web page will be famous among all blogging and site-building people, due to it’s good posts
Hurrah! In the end I got a web site from where
I be able to in fact obtain useful information regarding my study and knowledge.
I don’t even know how I ended up here, but I thought this post was good.
I don’t know who you are but definitely you are
going to a famous blogger if you are not already 😉 Cheers!
Pretty nice post. I just stumbled upon your weblog and wished to say that I have
truly enjoyed browsing your blog posts. In any case I’ll be subscribing to your feed and I hope
you write again soon!
Hello, I enjoy reading all of your article. I wanted
to write a little comment to support you.
Hello! Would you mind if I share your blog with my twitter group?
There’s a lot of folks that I think would really appreciate your
content. Please let me know. Thank you
Everything is very open with a clear clarification of the challenges.
It was really informative. Your website is very useful.
Thank you for sharing!
675131 969117Hey there, I feel your blog may possibly be having browser compatibility issues. When I appear at your internet site in Safari, it looks fine but when opening in Internet Explorer, it has some overlapping. I just wanted to give you a quick heads up! Other then that, superb weblog! 513069
Truly when someone doesn’t know then its up to other viewers that they will assist, so here it takes place.
707903 80722The book is wonderful, but this review is not exactly spot-on. Being a Superhero is more about selecting foods that heal your body, not just eating meat/dairy-free. Processed foods like those mentioned in this review arent what Alicia is trying to promote. Should you arent open to sea vegetables (and yes, Im talking sea weed), just stop at vegan. 803398
620717 324110Hello, Neat post. Theres an concern together together with your site in internet explorer, may well check this? IE nonetheless is the marketplace leader and a huge component to folks will omit your fantastic writing because of this dilemma. 108507
367955 14212Music started playing anytime I opened this web internet site, so annoying! 698102
Nice blog here! Also your web site loads up very fast!
What host are you using? Can I get your affiliate link to your host?
I wish my website loaded up as fast as yours lol
Spot on with this write-up, I honestly believe that this web site
needs a great deal more attention. I’ll probably be
back again to read more, thanks for the information!
Magnificent web site. A lot of useful information here. I
am sending it to a few friends ans also sharing in delicious.
And certainly, thank you to your sweat!
Hello, recognition you looking for word! I repost in Facebook
Heya i’m for the first time here. I found this board and I find It really useful & it helped me out a lot.
I hope to give something back and aid others like you helped me.
852687 353633You ought to join in a contest for starters with the highest quality blogs online. I will recommend this page! 40950
632107 355951Hi, ich habe Ihre Webseite bei der Suche nach Fernbus Hamburg im Internet gefunden. Schauen Sie doch mal auf meiner Seite vorbei, ich habe dort viele Testberichte zu den aktuellen Windeleimern geschrieben. 904320
I visited multiple sites except the audio quality for
audio songs current at this web site is really excellent.
339326 424286I see that you are using WordPress on your blog, wordpress will be the very best. :~- 284018
What’s up, of course this article is really nice and I have learned lot of things from
it concerning blogging. thanks.
Hello, tender thanks you in spite of tidings! how much does viagra cost http://viapwronline.com I repost in Facebook.
viagra for women
Hello, boat thanks you http://cialisxtl.com in discomfit of facts! generic cialis at walgreens pharmacy
generic viagra without subscription
Well I really liked reading it. This tip provided by you is very constructive for good planning.kindly join us.
Im thankful for the article.Really looking forward to read more. Want more.please try to visit my site.
I’m still learning from you, but I’m improving myself. I definitely love reading everything that is written on your website.Keep the aarticles coming. I loved it!really great.
It is truly a great and useful piece of info. I¡¦m happy that you simply shared this helpful information with us. Please keep us up to date like this. Thanks for sharing.have a good day.
Wonderful beat ! I would like to apprentice even as you amend your web site, how could i subscribe for a weblog site?
The account aided me a appropriate deal. I were tiny bit acquainted of this your broadcast provided
vivid clear concept
Hi there! Do you know if they make any plugins to help with SEO?
I’m trying to get my blog to rank for some targeted keywords but I’m not seeing very good success.
If you know of any please share. Cheers!
Cialis Marke Cialis Discount Cialis 24 Hour Shipment Fastest Place Online To Order Clomid Amoxicillin Shelf Life
Cialis nose congested when taking cialis cialis 100 mg lowest price
Vimax Nombre Generico Del Viagra Buy Tamoxifen 20 Mg Cialis Where To Buy Viagra In Canada Forum Cialis Effet Cialis De Marca Comprar
811471 267226Ill right away grasp your rss feed as I cant in finding your email subscription hyperlink or e-newsletter service. Do youve any? Please let me recognize so that I may subscribe. Thanks. 648546
Cialis 5 mg cialis coupon printable how often to take 10mg cialis
Cialis canadien cialis legitimate cialis by mail
Cialis liquid cialis walgreens price for cialis 20mg
It is really a nice and helpful piece of information. I’m happy that you simply shared this
useful info with us. Please stay us up to date
like this. Thanks for sharing.
how to buy cialis from canada cialis 20 mg price walmart cialis online cheap no prescription
cheap brand cialis online online pharmacy viagra viagra for sale at tesco
cheap viagra jelly buy viagra and cialis is the viagra you buy online real
canada viagra viagra sale karachi buy levitra 20 mg
buy cialis england $200 cialis coupon cialis super active
viagra buy durban cialis lowest price how to order viagra in australia
Thanks for the blog post.Really thank you! Cool.
viagra buy no prescription where to bay cialis (tadalafil) pills 80mg order viagra from usa
cialis professional sale buy viagra kamagra cheap levitra india